Wednesday, August 3, 2011

Yu Aoi collaborates with Journal Standard

Months ago, Yu Aoi collaborated with Japanese fashion label Journal Standard and launched a special collection. As regular readers will know, Yu Aoi is the favourite actress of many mori girls. The collection showcases her personal style--gentle, quirky, but never cloying or overly sweet.

Tshirt, lace collar and rolled-up chinos. An unexpected pairing, but somehow the effect is very nice.

This is my favourite item in the collection. What a glorious dress!


This translucent lace top worn with checked pants gives us a boyish take on a usually ultra-feminine material.


This orange jumpsuit with beaded belt is very spunky.


Cuffed boyfriend jeans in a variety of candy colours. Love this look!


While this collection may not be for everyone, I love how Yu Aoi is taking risks and lending a unique touch to the clothes and styling. Can't wait to see what she comes up with next!

Image source: Baycrew's

Related posts:
Yu Aoi in Jille
Yu Aoi in Anan
Yu Aoi in Pretty Style May 2010
Featured Mori Girl: Yu Aoi
Top 20 mori girls
Yu Aoi is Hagumi Hanamoto in Honey and Clover
Yu Aoi in Spoon